Look, hear, feel, touch—each design concept accomodating distinct business touchpoints to create a cohesive brand experience.


Alex Fong
Designer
Look, hear, feel, touch—each design concept accomodating distinct business touchpoints to create a cohesive brand experience.

Alex Fong
Designer
An exploration to create a modern resort environment, Tropicana was proposed as a lush, high-end retreat which prides itself in hosting natural workshops and outdoor adventures.
An exploration to create a modern resort environment, Tropicana was proposed as a lush, high-end retreat which prides itself in hosting natural workshops and outdoor adventures.



A complete brand identity accompanied by essential collateral were designed to help visualise a unique hospitality experience.
Brand Guidelines
A complete brand identity accompanied by essential collateral were designed to help visualise a unique hospitality experience.
Brand Guidelines









Brand Collateral
Brand Collateral


