FAQs

We’ve heard it all. Here’s everything you need to know before working with us.

Our services are highly technical and complex. How will you write content that is accurate without dumbing it down?

We interview your experts to capture the nuance, then our specialized copywriters structure it for engagement. You always have final approval rights.

Do you specialize in professional services, or do you also work with retail/e-commerce brands?

We are specialists. We only work with high-trust B2B service firms. We understand the difference between a "customer" and a "client".

How do you handle advertising regulations and compliance for professional service industries?

We are compliance-first. We are familiar with the advertising regulations in HK/AU/SG and ensure all campaigns are complient only launch upon client's approval.

Professional services rely heavily on referrals and word-of-mouth. Why do we need digital marketing?

The digital landscape nowadays encourage referrals to check you out online before calling. Marketing validates the referral. If your digital presence is weak, you lose the referral before you even know they existed.

Who will be working on our account? Is it you or a junior team?

DesignBff builds a team of A players with extensive experience in their niche. You get direct access to the Principal Consultant for strategy, supported by senior specialists for execution.

Do we own the assets (website, designs, data) you create, or do you?

You own everything. We are building your asset, not leasing it to you.

Why is your retainer model better than hiring a freelancer or charging hourly?

Hourly billing punishes efficiency. Our retainer ensures we are incentivized to get results, not just rack up hours. It gives you a predictable cost for a full marketing department.

Sales cycle for professional services is very long (6-12 months). How does marketing help with that?

Marketing isn't just for acquisition; it's for nurturing. We keep your firm top-of-mind with omni-channel presence so when they are ready to buy, you are the top choice.

Our services are highly technical and complex. How will you write content that is accurate without dumbing it down?

We interview your experts to capture the nuance, then our specialized copywriters structure it for engagement. You always have final approval rights.

Do you specialize in professional services, or do you also work with retail/e-commerce brands?

We are specialists. We only work with high-trust B2B service firms. We understand the difference between a "customer" and a "client".

How do you handle advertising regulations and compliance for professional service industries?

We are compliance-first. We are familiar with the advertising regulations in HK/AU/SG and ensure all campaigns are complient only launch upon client's approval.

Professional services rely heavily on referrals and word-of-mouth. Why do we need digital marketing?

The digital landscape nowadays encourage referrals to check you out online before calling. Marketing validates the referral. If your digital presence is weak, you lose the referral before you even know they existed.

Who will be working on our account? Is it you or a junior team?

DesignBff builds a team of A players with extensive experience in their niche. You get direct access to the Principal Consultant for strategy, supported by senior specialists for execution.

Do we own the assets (website, designs, data) you create, or do you?

You own everything. We are building your asset, not leasing it to you.

Why is your retainer model better than hiring a freelancer or charging hourly?

Hourly billing punishes efficiency. Our retainer ensures we are incentivized to get results, not just rack up hours. It gives you a predictable cost for a full marketing department.

Sales cycle for professional services is very long (6-12 months). How does marketing help with that?

Marketing isn't just for acquisition; it's for nurturing. We keep your firm top-of-mind with omni-channel presence so when they are ready to buy, you are the top choice.

FAQs

We’ve heard it all. Here’s everything you need to know before working with us.

Our services are highly technical and complex. How will you write content that is accurate without dumbing it down?

We interview your experts to capture the nuance, then our specialized copywriters structure it for engagement. You always have final approval rights.

Do you specialize in professional services, or do you also work with retail/e-commerce brands?

We are specialists. We only work with high-trust B2B service firms. We understand the difference between a "customer" and a "client".

How do you handle advertising regulations and compliance for professional service industries?

We are compliance-first. We are familiar with the advertising regulations in HK/AU/SG and ensure all campaigns are complient only launch upon client's approval.

Professional services rely heavily on referrals and word-of-mouth. Why do we need digital marketing?

The digital landscape nowadays encourage referrals to check you out online before calling. Marketing validates the referral. If your digital presence is weak, you lose the referral before you even know they existed.

Who will be working on our account? Is it you or a junior team?

DesignBff builds a team of A players with extensive experience in their niche. You get direct access to the Principal Consultant for strategy, supported by senior specialists for execution.

Do we own the assets (website, designs, data) you create, or do you?

You own everything. We are building your asset, not leasing it to you.

Why is your retainer model better than hiring a freelancer or charging hourly?

Hourly billing punishes efficiency. Our retainer ensures we are incentivized to get results, not just rack up hours. It gives you a predictable cost for a full marketing department.

Sales cycle for professional services is very long (6-12 months). How does marketing help with that?

Marketing isn't just for acquisition; it's for nurturing. We keep your firm top-of-mind with omni-channel presence so when they are ready to buy, you are the top choice.